Principles of Behavioural Economics for Marketing. A nice summary.
Shoreditch, this special corner of east London remains hugely popular. By and large Shoreditch remains young, cool, creative, upbeat and fun, as the digital scene thrives and with a viable art en fashion scene. It is a boost for small enterprises. The Trampery (Bevenden street) of tech entrepreneur Charles Armstrong is for instance located here. Feel the Shoreditch vibe underneath.
Boxpark. World’s first pop-up mall.
2-4 Bethnal Green
A mall consisting of shipping containers stacked together and repurposed as individual brand outlets. Ranging from established names such as Puma to smaller outlets, such as Finnish clothes and homeware store Marimekko. Read more detailed information in the review of DesignWeek
tord boontje. Designer
23, charlotte road
New design shop of tord boontje opened last week.
And wandering around in Shoreditch area.
They seem to be ready for the Olympic Games.
And I ended up at this great event “Worlds Collide” organised by APG London. Where speakers from the world of politics (Alistair Campbell), military (General Mike Jackson), advertising (David Droga) and activism (Jeremy Gilley) gave some inspirational thoughts and perspectives on strategy. Read here the blogpost “Believe you can, you’re halfway there” about the most inspirational thoughts of Droga and Campbell (in Dutch).
100% Open Business Models & Mindsets — Cultivate the edge. The future reveals itself through the peripheral. Connect the Dots… By connecting the dots: “If the answer isn’t surprising, you’re asking the wrong question.”
Design the New Business is a film dedicated to investigating how designers and businesspeople are working together in new ways to solve the wicked problems facing business today. Rethinking business and design with human behaviour in mind. This short documentary is worth a watch!
A presentation on product design trends made by Diana V. Carrico. A good overview of the different design styles with very nice examples. Inspirational.
Dr. Nakamats is an elderly, eccentric, Japanese inventor. He is apparently responsible for a staggering range of inventions, including the floppy disc. In his interviews, Nakamats described his “creativity process”, which includes listening to music and concludes with diving underwater, where he says he comes up with his best ideas and records them while underwater. Nakamatsu claims to benefit from lack of oxygen to the brain, making inventions “0.5 seconds before death”. Its death or invention
It isn’t the consumers job, to know what they want. My article about innovation and researching the needs of the consumers for trend magazine Second Sight, Spring 2011. Article Paula-Buit_SecondSight