Framing

Strategy Talk

Rory Sutherland talks about using psychological solutions to reframe problems at TEDxAthens.

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Conversation start from within

Strategy Talk

A great presentation “the conversation starts from within’ about remarkable communication. And that it has to be built into or around the product. It’s increasingly difficult to compensate average, undifferentiated products through remarkable communication. A new generation of brands built around remarkable new services. In different fields Tom Himpe gives inspiring examples.

Ignite us!

Strategy Talk

How do you ignite your ambassadors and the makers of things?

Author Helge Tennø, currently working as Digital Director at Dinamo AS in Oslo, Norway, is  an inspiring personality. And he creates insightful presentations. In his work he helps companies and organizations discover WHY they are valuable in consumers lives, and HOW they can create deliberate value on the everyday arenas where they connect with them

More presentations can be found on his personal blog: 180360720

2013 Social Media trends by Edelman Digital

Strategy Talk, The Video Section

15 ways for innovating tomorrow

Strategy Talk
15 ways for innovating tomorrow. Source: 7ideas.net

The Girl Store

The Video Section

Impressive. Buy a girl her life back. A new level of experiential and interactive approach to communication. Brands make people almost the main heroes of their campaigns. Consumers have become active way before even making a purchase. And this is where the social media can play its huge role in this new way of communication.