Archives for category: Strategy Talk

 

The circumstances of our lives may matter less than how we see them, says Rory Sutherland. At TEDxAthens, he makes a compelling case for how reframing is the key to happiness.

Shoreditch, this special corner of east London remains hugely popular. By and large Shoreditch remains young, cool, creative, upbeat and fun, as the digital scene thrives and with a viable art en fashion scene. It is a boost for small enterprises. The Trampery (Bevenden street) of tech entrepreneur Charles Armstrong is for instance located here. Feel the Shoreditch vibe underneath.

Boxpark. World’s first pop-up mall.
2-4 Bethnal Green

A mall consisting of shipping containers stacked together and repurposed  as individual brand outlets. Ranging from established names such as Puma to smaller outlets, such as Finnish clothes and homeware store Marimekko. Read more detailed information in the review of DesignWeek

Boxpark brands at boxpark

boxpark marimekko

tord boontje. Designer
23, charlotte road

New design shop of tord boontje opened last week.

Values of tord boontjetord boontje design

tord boontje design

Barber shop
Charlotte road

barber shop charlotte road, london

And wandering around in Shoreditch area.

Shoreditch_olympic games london

They seem to be ready for the Olympic Games.

And I ended up at this great event “Worlds Collide” organised by APG London. Where speakers from the world of politics (Alistair Campbell), military (General Mike Jackson), advertising (David Droga) and activism (Jeremy Gilley) gave some inspirational thoughts and perspectives on strategy. Read here the blogpost “Believe you can, you’re halfway there” about the most inspirational thoughts of Droga and Campbell (in Dutch).

strategic power range

100% Open Business Models & Mindsets — Cultivate the edge. The future reveals itself through the peripheral. Connect the Dots…  By connecting the dots: “If the answer isn’t surprising, you’re asking the wrong question.”


Where interactive design is going in the near future and how to respond to it, according to Prophets Design A very nice presentation.

Design the New Business is a film dedicated to investigating how designers and businesspeople are working together in new ways to solve the wicked problems facing business today. Rethinking business and design with human behaviour in mind. This short documentary is worth a watch!

Always a great source of inspiration. JWT’s research report: 100 things to watch in 2012

Worth watching this TED Talk of Rory Sutherland: Sweat the small stuff. It seems that a lot of organisations have actually become completely disconnected with what actually matters to people. Big problems ask for big solutions. Better, simpler answers are ignored. He uses behavioral economics to illustrate his point his view. Great Talk.

This is a good video to watch and refresh your understanding on choice architecture and the art of persuasion by Dave Trott. Strategic stuff. Watch all 10 episodes!

  1. Be useful. The real value of a planner is problem solving and coming up with simple solutions. Cleverness is simply a means to an end.
  2. Bring out the best in other people. Act as a catalyst for others by providing the conditions for informed creative thought.
  3. Be a linchpin, not only between people but also between brands and the audience they connect with.
  4. Have a deep understanding of human motivations and instincts.
  5. Have an experience of real life. Get out of the office to experience the real world and understand the people you want to experience.
  6. Create a working timetable both within and outside the office to best generate ideas and insights.
  7. Whether analogue or digital, the main task of any planner is understanding basic human communication.

    Source: http://invisibleinkdigital.com/

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